Anyone who is new to Etsy will tell you that one of the most confusing things about it is the BNR/BNS. I'm not going to lie. I was lost when I first saw those acronyms, but I knew that I had to be a part of them! For some reason, I just knew that it would bring sales. I asked a teammate in one of my teams what the mysterious letters meant and she was nice enough to thoroughly explain it to me.
At first, I was not thrilled with the idea that I had to purchase an item that I probably didn't need to get a feature spot. However, the items that I have received from BNR & BNS events have been awesome and everything but needless! It seems that there is always something that can be found in these awesome events! The even greater thing is that you get to be featured on top of getting that new gift!
I have had a lot of success with BNR & BNS events. In fact, the best month that I have had so far can be attributed to being featured in a lot of them simultaneously. They bring in amazing new viewers, customers, and favorites. We all know that new viewers, customers, and favorites leads to increased revenue, search engine optimization, and a lot of other bonuses that every shop owner wants!
If you own an etsy shop and are looking to boost your views, sales, etc., I definitely recommend getting into some of these events. Even if you choose to participate in a BNT, you will still benefit from it! The more exposure you get, the better off you will be!